🔹 Professional Introduction
Digital Content Specialist | Graphic Designer | AI Writer | Marketing Strategist
Auburn, NY | artist.megan.nelson@gmail.com | (518) 415-0148
[LinkedIn Profile] | [Portfolio Website]
I’m a creative strategist and systems-minded problem solver with a deep passion for building processes that work — whether in storytelling, operations, or emerging technology. Over the past several years, I’ve worked across logistics, team leadership, content development, and AI-assisted design, always with one goal in mind: to bring clarity, purpose, and structure to complex challenges.
At this stage in my career, I’m actively seeking a position where I can invest my full skill set into work that matters — a role where initiative is valued, creativity is applied strategically, and every day brings a new opportunity to contribute meaningfully. I’m not looking for a placeholder job; I’m looking for a team, a mission, and a challenge that energizes me — the kind of work that inspires focus, loyalty, and long-term commitment.
This site is both a portfolio and a demonstration of how I approach complex projects. From developing the GEORGE generation engine and the CIS canon integrity system, to designing user experiences that blend logic and creativity, I’ve built tools that solve real problems — and that reflect how I think, work, and lead.
If you’re looking for someone who brings both vision and follow-through — someone who can build systems, lead teams, and connect ideas across departments — I’d welcome the opportunity to speak with you.
Megan Nelson
PROFESSIONAL SUMMARY
Multidisciplinary creative professional with 15+ years of experience in graphic design, AI content creation, copywriting, and digital media strategy. Proven expertise in leading large-scale content systems, restoring and producing multimedia assets, designing customer-focused marketing campaigns, and using AI tools to accelerate production workflows. Creator of the Creative Integration System (CIS) and George, logic-based tools for storytelling, resume building, and adaptive AI training. Passionate about the intersection of communication, behavior, and technology—especially in roles that reward innovation, process improvement, and audience connection.
CORE COMPETENCIES
- Graphic Design & Photo Restoration (Adobe Photoshop, Illustrator, InDesign)
- Copywriting, Editing & Conversational AI Development (ChatGPT, MidJourney, Leonardo)
- Social Media Management & Digital Campaign Strategy
- Data Analytics, SEO/SEM, Audience Targeting
- Project Coordination, Training, & Process Documentation
- WordPress, HTML/CSS, DAM Systems, CRM Tools (Salesforce, vtiger)
- E-commerce Content Strategy & Brand Alignment
- UX Writing, Metadata Structuring, and QA
PROFESSIONAL EXPERIENCE
Verizon Wireless — Assistant Manager / Mobile Technology Expert
Albany & Auburn, NY | 2020 – Present
- Promoted to Assistant Manager within one year for strong performance in sales, team development, and tech expertise.
- Lead and mentor a team in mobile sales strategy, device ecosystem integration, and customer retention.
- Develop and implement individualized training plans based on employee learning styles.
- Oversee inventory operations, logistics, and in-store product launches.
- Conduct on-site and virtual workshops to improve team fluency in mobile tech features and customer experience tactics.
- Serve as a go-to specialist for complex product pairings across Apple, Android, and connected systems.
- Troubleshoot customer escalations, hardware diagnostics, and performance optimization with measurable success.
Samsung Electronics America — Lead Samsung Experience Consultant
Albany, NY | 2016 – 2019
- Managed Samsung Experience Shop inside Best Buy, acting as Samsung brand ambassador.
- Trained retail associates and carrier partners on Samsung mobile tech and connected-home products.
- Designed personalized smart-home and business networking solutions for customers.
- Delivered live demos and small group training sessions to increase tech adoption and satisfaction.
- Provided hands-on support for advanced device troubleshooting and performance issues.
- Created educational content and product scripts to aid associate training.
- Built strong working relationships with district managers, elevating program visibility and support.
Garvey Auto Group — Social Media / Data Analyst
Glens Falls, NY | 2016 – 2017
- Overhauled and managed SEO content for the dealership’s e-commerce websites.
- Identified growth opportunities using behavioral analytics and user traffic patterns.
- Created digital marketing strategies and updated vehicle pages for visual and UX optimization.
- Implemented layout enhancements to increase mobile conversion rates.
- Analyzed metadata to track campaign ROI and drive cross-sell strategies.
- Authored internal workflow documentation for updating web-based inventory.
Buy Local Deals — Social Media Marketing Manager
Saratoga Springs, NY | 2015 – 2017
- Managed daily social media and digital promotions for local B2B/B2C clients.
- Created campaigns using demographic and psychographic data to target specific buyer personas.
- Developed weekly performance reports analyzing click-through rates, engagement, and conversion.
- Increased app and website traffic through lead magnets and download drives.
- Provided remote support to business owners updating their deals and content.
- Managed CMS systems and built front-end interfaces for daily client offers.
Tribune Media Services — Enhanced Content Editor / Photo Specialist
Queensbury, NY | 2009 – 2014
- Lead contributor to the ON CELEB photo archive, responsible for sourcing, editing, and publishing 110,000+ high-resolution celebrity images.
- Used advanced Photoshop techniques to restore legacy or damaged images for HD/4K broadcast.
- Authored a comprehensive internal handbook on photo editing, metadata tagging, and uploading workflows—still in circulation.
- Beta-tested Tribune’s Digital Asset Management (DAM) system; identified critical UX and search issues.
- Managed international image licensing across providers including TiVo, Sky TV, ConHem, and DirecTV.
- Provided support on interdepartmental special projects involving layout, tagging, and image integration.
Nocturnal Nook / Mensplaining TV — Creative Director & Content Developer
Remote | 2021 – Present
- Designed and developed digital storytelling strategies for educational YouTube content.
- Led visual design, editorial voice, and posting schedules across brand accounts.
- Scripted, reviewed, and optimized content for SEO and viewer retention.
- Conducted analytics reviews to adjust cadence, formatting, and viewer engagement tactics.
- Integrated AI content workflows using ChatGPT, MidJourney, and Leonardo for ideation and visual support.
Nelson Media (Now Xennial Marketing) — Creative Director / Consultant
Remote | 2014 – 2020
- Built custom digital marketing packages for small businesses including branding, websites, and social content.
- Managed e-commerce branding, newsletter campaigns, and print marketing coordination.
- Advised on digital growth strategies, analytics reports, and paid ad targeting.
- Developed brand voice guides and social media best practice playbooks.
EDUCATION
Bachelor of Arts in Communications
State University of New York at Oswego — 2008
- Focus: Marketing, Behavioral Analytics, Production, Design, Media Law, Public Relations
- Dean’s List, President’s List, Math Department Tutor (Recruited)
- Academic Excellence in Communication Studies
CERTIFICATIONS
- Samsung Certified Product Expert
- Adobe Creative Cloud Certified (Photoshop, InDesign, Illustrator)
- Google Ads Certification (In Progress)
- PMP Certification (In Progress)
TOOLS & PLATFORMS
- Design & Multimedia: Adobe Photoshop, Illustrator, InDesign, Premiere Pro, Canva
- AI/Creative Tools: ChatGPT, MidJourney, Leonardo AI, Genny
- CMS & Web: WordPress, BigCommerce, HTML/CSS
- CRM / Ops: Salesforce, vtiger, Google Workspace, Microsoft Office
- Analytics / SEO: Google Analytics, Search Console, PPC platforms
- Social Media Platforms: Instagram, Facebook, YouTube, Pinterest, LinkedIn, Reddit, TikTok, YouTube Studio
REFERENCES
Available upon request.
Past supervisors from Tribune Media, Buy Local Deals, and Samsung available with contact info.
This resume was created using the Creative Integration System (CIS) and George—custom logic-driven tools designed to ensure accuracy, alignment, and narrative coherence across all professional outputs.
